Increasing Referrals through Customer Service

Posted by Brooke Milligan on Jul 6, 2018 11:44:32 AM

By Roger P. Levin, DDS

After you’ve been a practice leader for a number of years, it becomes clear that your best referral source is your patients. Getting patient referrals is an inexpensive and relatively easy way to ensure that your practice has a steady stream of new patients. So what will get patients raving about your practice? From the time a patient walks in the door until they leave, you have the opportunity to impress them and make them feel great. Dentistry is a service industry and how you treat patients is crucial to your success. But providing great customer service isn’t just simply about being nice. In fact, you should start to view customer service as a management system that has a process with clear objectives, which include increasing referrals from current patients.

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Topics: Referrals, orthodontics, Roger Levin, customer service

Beware the Threat of Complacency

Posted by Brooke Milligan on May 24, 2017 12:28:49 PM

By Roger P. Levin, DDS

Orthodontics is a relationship business. If you provide great customer service while delivering excellent results, then parents (and adult patients) will tell their friends and family about their experience. I find that most orthodontists and team members do a good job of making parents and patients feel connected to the practice.

But it’s not always easy. There are days when everything goes wrong––patients are late, a co-worker goes home sick, the computers crash, etc.––and it takes every bit of training, know-how, and composure to maintain that high level of customer service.

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Topics: orthodontics, Roger Levin, customer service, practice improvement

Chat Support - Another Way to Reach Us

Posted by Ben Shin on Dec 1, 2015 4:58:01 PM

Before I started delivering blisteringly sharp one liners on social media and making the world bask in my online glow, I worked in software support. I sat along with the best of the best of the best making sure each and every one of our customers got the most elite service possible. Back then the only way for people to get in contact with us was through the telephone and email. Well things have changed, in a good way of course. You can still call us to get our first class service and support, but now you can also hit us up on chat support.

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Topics: customer service, chat, software specialist, chat support

The Benefits of a Patient-Centric Culture

Posted by Ben Shin on Feb 20, 2015 12:55:57 PM

By Roger P. Levin, DDS

The most powerful type of marketing your practice can use is word-of-mouth advertising –  patients and their parents saying good things to others about you, your team, your office, and the ortho treatment itself.

The question is, how can you increase the amount of word-of-mouth promotion your practice receives? One of the best approaches is to create a patient-centric culture at your practice.

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Topics: practice growth, practice community, customer service

Honor Clinical Excellence

Posted by Ben Shin on Aug 13, 2014 3:21:00 PM

by Dr. Ann Marie Gorczyca

The conveyance of clinical excellence is the most important aspect of your marketing.  Patients want value.  They want quality.  And above all, they want orthodontists whom they can trust.  They want durability and long-term stability of their results.  It is important for your patients, community, and referring doctors to know you are clinically excellent.

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Topics: Communication, Ann Marie Gorczyca, excellence, practice community, customer service

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