Zap It: Making a Simple Experience, Memorable

Posted by Ben Shin on Jun 19, 2015 11:01:00 AM

by LeeAnn Peniche

Forrest, our UPS carrier, will tell you I am a serious online shopper. Of course, with online purchases there are inevitable misses, and the misses require returns. The experience of returning an item is disappointing, and personally, I feel a little stress until I know the item has made it back safely. Have they received it yet? Did they see my name, frown, and say, “It's Peniche again!” Have I hit my allowable return limit? Gasp! Is there a limit?!

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Topics: patient satisfaction, memorable, scripts, writing, simple experience, LeeAnn Peniche

Increase Case Acceptance with Outside Financing

Posted by Ben Shin on Sep 3, 2014 2:07:00 PM

By Roger P. Levin, DDS


Money really matters in today’s economy. Regardless how polished your case presentation skills or how much parents want a straighter smile for their child, acceptance always comes down to cost, even for wealthy families. Financing represents a core consideration when parents weigh ortho treatment decisions.
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Topics: Roger Levin, treatment coordinators, patient satisfaction, payment, financing, money

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