by Nancy Hyman
Observation kids are an expected stream of future patients. However many orthodontists report a lack of loyalty when it comes time to consent to treatment. It is very disappointing to guide a child and parent through the lengthy observation process only to be informed by Mrs. Johnson that “I will now shop around for the best fit for us”. (Translation: best price.)
Topics: practice management, Nancy Hyman, community promotions, practice community, kids' club program
Patient Rewards for Edge and ViewPoint
By Wesley DeShaw, Ortho2 Systems Consultant
Edge and ViewPoint have a new feature: Patient Rewards.
This system allows you to calculate points and track rewards you offer as incentive to motivate patient attendance, treatment cooperation, oral hygiene, and more.
Topics: community promotions, compliance, Practice Connect, patient rewards
Topics: Marketing, orthodontics, community promotions, charitable giving, LeAnn Smith
As patient referrals decline many practices are reaching beyond the standard professional relations approach to practice growth and promoting directly to the source…potential patients! I have outlined below several community projects that result in active referrals and a healthier practice outlook:
Topics: marketing plan, New Patients, Nancy Hyman, community promotions
