Google Updating the Mobile Search Algorithm: What it Means to Orthodontic Practices

Posted by Ben Shin on Apr 30, 2015 3:40:27 PM

By Mary Kay Miller

Heads up! On April 21st 2015, Google rolled out a significant update to their mobile search algorithm. This update has the potential to make a huge impact on Google’s mobile search results.

Before you slip into panic mode, let’s achieve a better understanding of what this algorithm update might do, and how it could impact orthodontic website rankings. As local search continues to shift away from desktop and laptop computers and toward smartphones and other mobile devices, Google must account for the huge decrease in display size from that of a computer screen to a phone.

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Topics: Marketing, Internet Marketing, SEO, website, mobile-friendly

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