By Roger P. Levin, DDS
Orthodontists are experiencing increased competition and it’s not just coming from other orthodontists. More and more aligner treatments are being offered from general dentists and direct-to-consumer companies. This is having an effect on many orthodontic practices, but there are specific ways to protect the practice and maintain a highly successful future. Consider these five strategies to help protect your practice:
Topics: Referrals, orthodontics, Roger Levin, treatment coordinator, scheduling, observation program, adult patients
By Roger P. Levin, DDS
An observation program represents one of the most potent strategies for acquiring new ortho patients, especially in today’s more competitive market. Some orthodontists object to spending time seeing observation patients at no cost. Others claim that observation programs don’t work, based on their unsuccessful attempt at running an observation program years ago.
Topics: Roger Levin, observation patient, treatment coordinators, observation program
By Roger P. Levin, DDS
There are still some orthodontists who reject the idea of establishing an observation program. If you’re one of them and not so busy that you’re turning patients away, I think you should reconsider.
Topics: practice growth, Roger Levin, observation program
